Learn How To Create Linkedin Showcase Page
A LinkedIn Showcase Page is an extension of your LinkedIn Company Page. It's designed to spotlight a specific product, service, or brand initiative. Here's a step-by-step guide to creating one:
You need an existing LinkedIn Company Page to create a Showcase Page. If you don't have one, create a Company Page first.
Step 2: Go to Admin Tools
- Log in to your LinkedIn account and navigate to your Company Page.
- On your Company Page, locate the Admin Tools dropdown at the top right corner.
Step 3: Select "Create a Showcase Page"
- In the Admin Tools dropdown, select Create a Showcase Page.
- A new window will open prompting you to fill out details about your Showcase Page.
Step 4: Fill in the Showcase Page Details
- Page Name: Choose a name that clearly identifies the specific product, service, or initiative you're showcasing.
- LinkedIn Public URL: This will auto-generate based on the Page Name, but you can customize it if needed.
- Industry: Choose the relevant industry for your Showcase Page.
Step 5: Customize the Page
Once the Showcase Page is created, add the following elements:
- Banner Image: Use a visually appealing banner (recommended dimensions: 974 x 330 pixels).
- Logo: Upload a logo for your Showcase Page.
- Description: Write a concise and engaging description (maximum 2000 characters) explaining what the page is about.
- Website URL: Link to the corresponding product or service on your website.
- Call-to-Action: Include a clear CTA that directs visitors to learn more or engage with your brand.
Step 6: Start Posting Content
Begin sharing relevant posts, updates, and articles that pertain specifically to the focus of your Showcase Page. This will help attract and engage the right audience.
Tips for Success
- Promote Your Showcase Page: Share the link to your Showcase Page across other channels.
- Engage Consistently: Post regularly to keep your audience engaged.
- Monitor Analytics: Use LinkedIn analytics to track engagement and refine your strategy.
Would you like help optimizing your Showcase Page content or designing assets? 😊
No comments:
Post a Comment